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Activate your enterprise GTM motion with Kernel account hierarchies

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Trusted by RevOps teams building scalable enterprise GTM motions on Kernel

Account data in EMEA is notoriously unreliable. With Kernel we’re improving the accuracy of critical account data, enabling us to target the right accounts.

Markus
Director Revenue Operations

Our reps now spend their time selling instead of researching. Kernel gives us custom enrichment embedded in the CRM.

Philip Front
Director, GTM Systems & Architecture

Identify hidden buying centers and whitespace in enterprise accounts

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Enterprise account complexity hides immediate revenue opportunities

A global technology company behind TikTok, operating across dozens of markets with complex regional structures. CRMs often miss fragmented APAC entities, leaving gaps in local buying centers and subsidiaries.
One of the world’s largest hospitality groups, spanning thousands of properties across brands and ownership models. CRM data often misses property-level entities and ownership groups, creating gaps across regional portfolios.
A multinational consumer goods company with a vast brand portfolio across layered regional entities. CRM records rarely capture full brand-to-entity mapping, leading to blind spots across markets and buying centers.
Filter - Customize the full hierarchy to your GTM motion
Activate Kernel hierarchies in your GTM - Export your customized account hierarchy as a CSV safely and without requiring systems integration

How to access and activate Kernel account hierarchies

1. Access

Fill out the form to be redirected to the Kernel platform and sign in to explore your account hierarchies

2. Configure

Filter by hierarchy depth, region, and operational status to match your GTM motion

3. Export

Download your customized hierarchy as a CSV, no systems integration required

4. Activate

Identify hidden buying centers in enterprise accounts and assign them to reps with confidence